Campaign data simplifies the analysis of email campaign performance. Following is the data specification for Campaign as extracted from Email Marketing OSPs

Data Schema

FieldData TypeData Type
campaign_idstringCampaign ID (App-wide unique ID)
created_atdateCampaign creation date
updated_atdateCampaign last updated date
sent_timedateCampaign sent time
statusstringCampaign status
namestringCampaign name
typestringCampaign type
Campaign typeobjectReport on the campaign
opensintTotal number of opens
clicksintTotal number of clicks
sendsintTotal number of sends
abuse_reportsintTotal number of abuse_reports
bouncesintTotal number of bounces
deliveriesintTotal number of deliveries
deliveries_unopenedintTotal number of deliveries_unopened
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